20250709_Storytelling with Social & Brands Engagement

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Storytelling with Social & Brands Engagement

Date: 09-July-2025 (Wednesday), 10:00am-12:00noon

Mode: Singapore River Walking Tour (Gather at The Central 9:45am)

Cost: S$75/pax

Workshop Outline

Crystal will lead us on a walking journey along the Singapore River, from Clarke Quay to Boat Quay, to pinpoint brands that can inspire captivating narratives. She will provide us with insights on how to connect with brands and effectively reach target audiences. From a storytelling standpoint, she will share strategies for making our content "potentially" go viral on LinkedIn and enhancing the appeal of our short film production process. It is fun and interactive session!

Crystal Lim

I believe that the value of Linkedln isn't in a vanity metric like follower count, but in the quality of connections that lead to tangible opportunities, knowledge sharing and collaborations within the industry

Biography (Click here to access her complete bio-data)

Crystal is from WP Kuala Lumpur, Malaysia.

B2B Linkedln Influencer: Top-20 Linkedln Creator in Malaysia with > 25,000 followers, she helps companies & brands to enhance their digital presence on Linkedln
HRD Corp Accredited Trainer: she conducts trainings to corporates on topics: Personal Branding, Employer Branding, How To Start Linkedln, Optimizing Linkedln Profile, Content Creation and Storytelling
Featured in The Expat Magazine & BFM 89.9 Radio about being a Linkedln Influencer and her personal branding of Toifies (Toilet Selfie) + Vidtoifie (Video Toifies)
On Linkedln, she garners 2 millions post impressions for the past 365 days and had a viral post with > 1500 likes, 180 comments and 141000 impressions
Her other achievements: video content creator with Grab Malaysia, former Miss World Malaysia 2008 finalist